Your website bio needs to interest your fans, offer value to industry folks, and give journalists and bloggers the info they need to write glowing reviews about you. You want to make it as easy as possible for a reviewer to grab the important and intriguing bits about your project. The easier you make it, the less work they have to do. There are two basic elements to a successful bio:
Experts such as Matthew Levy reckon your bio is the most important document you will ever write. A bio is useful for a host of reasons such as applying for a job, publishing an article or guest blog post, general networking etc.
You are likely to have a bio somewhere on the Internet already. If you write a blog, it will be your About page. If you are on LinkedIn, it will be your summary.
If you are on Twitter, it will be your, wait for it… Bio! These three most probably have different lengths, with the minnow being Twitter that only allows for a character bio.
As writing a professional bio is the hottest thing since sliced bread, you best get on with it and follow these simple steps to do your personal brand proud. Here are the a few tips followed by a sample bio by Chris Brogan. Why are you writing this bio? Who will read it?
You need to take some time to think about your readers and what you want them to think about you. People write anything from professional bios for getting freelance work, a comedy bio full of in-jokes for your friends or a bio for the back of their next piece of pulp fiction. Keep your audience in mind when authoring your bio.
This is your Harry Lime moment. Your bio should sound as though it were objectively written, although it is obviously anything but.
If you look at any book cover, the bio will be in the narrative mode even though the author has probably written it themselves. You will need a micro, a short and a longer bio for different purposes. The micro bio is basically a sentence that you can use as your elevator pitch and on your Twitter profile.
The short one should be one paragraph long and cover all the need to knows. The longer one adds the nice to knows and should sum you up completely.
As a rule of thumb, the shorter one should be roughly a hundred words; the long one could be up to one page. You will want to put your name in the first sentence of your bio so the reader catches on and realizes what they are reading. Just like when you are introduced to somebody, you will start with your name and then move on to pleasantries.
Just like a resume, you want to drop your occupation and accomplishments in there early. The reader needs to be hooked and enticed to keep reading. Add some flavor to your bio by including something unexpected.
This can be a bit of humor or just curious information that you think people will be interested in, such as you being a fine wine connoisseur — already a topic for conversation.
I am sure you have read words to this effect at the end of a bio: A little witty twist at the end can tell a lot about your personality. End your bio with your contact details or hyperlink the content to ways of contacting you like your email or your LinkedIn profile.
Get your friends to proof your bio before you publish it anywhere. Remember that your bio is a living document and you should review it on a monthly basis. Chris Brogan is a well known social media guru and on his eponymous blog he has a micro, a short and a longer bio.
This micro bio is a good example of an informational sentence, starting with his name, what he does and ending with his contact details. Next are both the short and long bios from his About page. He has cleverly stuffed his bio with hyperlinks, so that the interested reader can learn more instantly by clicking on the links.
The text again starts with his name, tells more in detail what he does and lists a number of achievements Chris has to his name. Your bio is getting more and more important and you should make sure it sells you and brings out your personal brand. I hope these tips and sample bios have been helpful, do let me know if you have any other thoughts and ideas on bios.
Now that you have a great bio, remember to reach out to the right people and make sure they read it!They go hand in hand to produce a bio page that describes your band well, and looks great!
Write some killer content Writing about yourself can be one of the hardest parts of building your band website.
Writing a drum-tight music bio is the key component of a good music promotion campaign. Your bio is the tool that will get journalists, festival-goers and future fans intrigued by you.
It’s the way you represent your image and music to the world before they even press play. So. You are in an unsigned band and everyone around you (this includes your peers) is telling you how important it is to have a bio on your band, and how that sweet bio is going to help you get signed and move your music career further along.
As writing a professional bio is the hottest thing since sliced bread, you best get on with it and follow these simple steps to do your personal brand proud. Here are . How to Write a Killer Band or Artist Bio in 10 Steps.
On 28 January under Music Marketing, Starting a Band, Running a Band, Biography. First impressions are important, and you only get one shot at them.
The Process - 10 Steps to Writing an Effective Artist or Band Bio. So instead of a bio that’s just fluff on the flyer, let’s learn how to write an effective artist bio that will actually bring your potential fans into your world. I won’t lie to you.
Writing a good artist bio is no picnic.